Last updated: 25/08/2026
Who we are
Our website address is: https://assistlysalford.co.uk.
The website and services are operated by Laura Kemps, trading as Assistly Salford, a self-employed sole trader.
For the purposes of UK data protection law, Laura Kemps, trading as Assistly Salford, is the data controller responsible for your personal information.
If you have any questions about how your personal information is used, you can contact me at:
Email: info@assistlysalford.co.uk
Postal address: 6 Ashbourne Road, Salford, M6 7GL
What personal information we collect
Depending on how you interact with Assistly Salford, we may collect and process information including:
- Your name and contact details
- Your address
- Information about your household or family
- Information about your availability and preferred times for services
- Information about the services or support you are looking for
- Information about disabilities, health conditions, mobility needs or other support needs
- Information about allergies, intolerances or dietary requirements
- Information about communication preferences, sensory needs or other circumstances that may help me provide appropriate support
- Information about children or other members of your household where you choose to provide it and where it is relevant to the services requested
- Information about pets or other circumstances relevant to providing services
- Information relating to bookings, appointments and cancellations
- Information relating to invoices, payments and funding arrangements
- Timesheets and records of services provided
- Correspondence and communications between you and Assistly Salford
- Information submitted through the New Client Form
- Technical information such as IP address, browser type and device information where this is collected by the website or its services
We ask you to provide only information that is relevant to your enquiry or the provision of services.
Information about health, disabilities and other sensitive information
Some information you may choose to provide, including information about disabilities, health conditions, allergies or other support needs, may constitute special category data under UK data protection law.
This information is collected only where it is relevant to understanding your needs, assessing whether Assistly Salford can safely and appropriately provide the requested services, or providing those services.
Special category data is subject to additional legal requirements. I will identify an appropriate lawful basis under Article 6 of the UK GDPR and an applicable condition under Article 9 when processing this information.
Where explicit consent is relied upon as the Article 9 condition, this will be requested separately from your agreement to the Assistly Salford Terms & Conditions.
You do not have to provide information that is not relevant to the services you are requesting. However, if information necessary to assess or safely provide a service is not provided, I may not be able to provide that service.
Health and disability information will not be used for unrelated purposes such as advertising or marketing.
I will take appropriate measures to protect special category data and will only collect and retain information that is necessary for the relevant purpose.
How we use your information
Your information may be used to:
- Respond to enquiries
- Assess whether Assistly Salford can provide the requested services
- Understand your needs and preferences
- Arrange and provide household and disability support
- Communicate with you about your services
- Arrange visits, schedules and cancellations
- Make appropriate decisions about the safety and suitability of providing services
- Keep records of services provided
- Prepare and issue invoices
- Process and record payments
- Manage Direct Payment or other funding arrangements where relevant
- Deal with complaints, disputes or legal matters
- Meet legal, accounting, insurance or other regulatory obligations
- Protect the safety of clients, the Service Provider and other people
- Maintain appropriate business and financial records
I will only use your personal information for purposes that are compatible with the reason it was collected, or where otherwise permitted or required by law.
Our lawful bases for using your information
The lawful basis used depends on the type of information and why it is being processed.
For ordinary personal information, this may include:
Taking steps at your request before entering into an arrangement
For example, when assessing an enquiry, discussing your requirements or arranging services.
Performance of a contract
Where processing is necessary to provide services that you have agreed to receive.
Legal obligation
Where I am required to keep or provide information by law, such as certain accounting and tax records.
Legitimate interests
Where processing is necessary for the legitimate operation and administration of Assistly Salford and does not override your rights and interests.
Where legitimate interests are relied upon, these may include operating and administering the business, communicating with clients, managing payments, maintaining appropriate records, protecting the safety of clients and the Service Provider, and dealing with disputes or legal claims.
For special category data, an additional Article 9 condition will be required.
Information submitted through the New Client Form
The New Client Form is used to collect information needed to understand your enquiry and determine whether Assistly Salford can provide the support you are requesting.
The form may ask about your household, support requirements, disabilities, health conditions, allergies, dietary requirements, communication preferences, pets, children and other circumstances that may be relevant to providing the service.
Some of this information may constitute special category data.
The information you provide will be reviewed by Laura Kemps and used for the purposes described in this Privacy Policy.
Submitting the form does not automatically mean that Assistly Salford has agreed to provide services. Your enquiry will be reviewed and, where appropriate, I will contact you to discuss the service and next steps.
Who we share your data with
I do not sell or rent your personal information.
Your information may be shared where reasonably necessary with:
- Service providers who help me operate the business, such as website, form, email, accounting, payment or document-storage providers
- Professional advisers, such as accountants
- Insurance providers where necessary in relation to an incident or claim
- Funding bodies or relevant organisations where necessary to administer an agreed funding arrangement and where there is an appropriate lawful basis
- A substitute or other person involved in providing services, where necessary and appropriate
- Authorities or other organisations where I am legally required or permitted to provide information
Where another organisation processes personal information on my behalf, I will take appropriate steps to ensure that the information is handled in accordance with applicable data protection requirements.
I will not share your personal information with third parties simply for their own marketing purposes.
Website forms, email and third-party providers
The New Client Form is provided through our WordPress website using Forminator, a form-building plugin provided by WPMU DEV.
Information submitted through the New Client Form may be stored in the website’s WordPress database and may also be sent to the email address used by Assistly Salford to receive enquiries.
The website is hosted by Hostinger. Information submitted through the website may therefore be processed and stored on Hostinger’s systems as part of providing the website hosting service.
Assistly Salford’s email account is also provided by Hostinger. Information submitted through the New Client Form may therefore be transmitted to and stored within Hostinger’s email systems.
Emails may be accessed using email applications including Microsoft Outlook on the Service Provider’s computer and BlueMail on the Service Provider’s mobile phone. These applications are used to access the Hostinger email account and are not the underlying email storage provider.
Once received, information may also be stored on the computer used by Assistly Salford and backed up using Microsoft OneDrive.
The relevant providers’ privacy information is available below:
- WPMU DEV Privacy Policy: https://wpmudev.com/privacy-policy/
- Hostinger Privacy Policy: https://www.hostinger.com/uk/legal/privacy-policy
- Microsoft Privacy Statement: https://privacy.microsoft.com/en-gb/privacystatement
- BlueMail Privacy Policy: https://bluemail.me/legal/privacy/
Where third-party providers process personal information on behalf of Assistly Salford, I will take appropriate steps to ensure that the information is handled in accordance with applicable data protection requirements.
Some providers may process or store information outside the UK. Where personal data is transferred outside the UK, appropriate safeguards will be used where required by applicable data protection law.
Comments
When visitors leave comments on the site, we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help with spam detection.
An anonymised string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it.
The Gravatar service privacy policy is available here: https://automattic.com/privacy/
After approval of your comment, your profile picture may be visible to the public in the context of your comment.
Media
If visitors can upload images to the website, they should avoid uploading images containing embedded location data (EXIF GPS) included. Visitors to the website may be able to download and extract any location data from images uploaded to the website.
Cookies
Our website uses cookies and similar technologies.
If you leave a comment on our site, you may opt in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.
If you visit our login page, we may set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.
When you log in, we may also set up cookies to save your login information and screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.
If you edit or publish an article, an additional cookie may be saved in your browser. This cookie contains no personal data and simply indicates the post ID of the article you edited. It expires after one day.
Our website may also use cookies or similar technologies provided by third-party services, including analytics, embedded content or other website functionality.
Where cookies are not strictly necessary for the website to function, we will obtain consent where required by law.
Embedded content from other websites
Articles on this site may include embedded content (e.g. videos, images, articles or other content).
Embedded content from other websites behaves in the exact same way as if the visitor had visited the other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.
The privacy policies of relevant third-party providers may apply to their processing of your information.
How long we retain your data
I retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including where necessary to meet legal, accounting, insurance or other record-keeping requirements.
Different types of information may therefore be retained for different periods.
Enquiries that do not result in a client relationship will normally be deleted or securely destroyed after 6 months, unless there is a legitimate reason to retain them for longer.
New Client Form submissions will normally be deleted from the Forminator/WordPress system after 6 months where the enquiry does not result in an ongoing client relationship.
Client information will generally be retained for the duration of the service relationship and for an appropriate period afterwards.
Financial and accounting records will be retained for the period required by applicable tax and accounting requirements.
Information relating to complaints, disputes, incidents or legal claims may be retained for as long as reasonably necessary to deal with the matter and establish, exercise or defend legal claims.
When information is deleted from my active systems, it may remain temporarily in routine backups, including Microsoft OneDrive backups, until those backups are overwritten or deleted in accordance with the relevant backup provider’s retention processes.
Where information is no longer required, it will be securely deleted or otherwise disposed of.
What rights you have over your data
Depending on the circumstances and the lawful basis being relied upon, you may have rights under data protection law including:
- The right to access the personal information I hold about you
- The right to ask for inaccurate or incomplete information to be corrected
- The right to ask for your information to be erased in certain circumstances
- The right to ask for processing to be restricted in certain circumstances
- The right to object to certain processing
- The right to data portability in certain circumstances
- The right to withdraw consent where processing is based on consent
These rights are not absolute and certain exceptions apply.
If you have given consent to the processing of your personal information, you can withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.
To exercise your rights, please contact:
Laura Kemps, trading as Assistly Salford
info@assistlysalford.co.uk
Where your data is sent
Visitor comments may be checked through an automated spam detection service.
Information submitted through forms may be processed or stored by Forminator, WordPress and Hostinger as part of providing the website and form service.
Information submitted through the New Client Form may also be transmitted to and stored within the Hostinger email account used by Assistly Salford.
Information may subsequently be stored on the computer used by Assistly Salford and backed up using Microsoft OneDrive.
Some third-party services used by the website or business may process or store information outside the UK. Where personal data is transferred outside the UK, appropriate safeguards will be used where required by applicable data protection law.
Automated decision-making
Assistly Salford does not currently use personal information to make solely automated decisions that produce legal or similarly significant effects on individuals.
Complaints
If you have concerns about how your personal information has been handled, please contact me first so that I can try to resolve the issue.
You also have the right to complain to the Information Commissioner’s Office (ICO) if you believe that your personal information has been handled unlawfully.
You can find information about making a complaint here:
https://ico.org.uk/make-a-complaint
Changes to this Privacy Policy
This Privacy Policy may be updated from time to time to reflect changes to the services, the information collected, the technology used by the website, or applicable data protection requirements.
The current version will be published on this page.
Last updated: 25/08/2026